Making mechanization work for African farmers.

TracTrac connects farmers to tractors and other equipment when they need them, while giving equipment owners, agents and service providers the tools to keep those machines working.

An operator ploughing a field with a TracTrac ISSAM tractor

The work so far

Our work is already transforming
mechanization across Africa

Better access to mechanization can change how quickly work gets done, how many farmers a machine can serve and how many people can build livelihoods around the sector.

500K+

Farmers reached

6,000+

People trained

3,000+

Jobs created

566

Cooperatives established

₦2B+

Investment to be catalysed

How TracTrac works

It takes more than a tractor to make mechanization work.

  • Farmers need machinery.
  • Equipment owners need demand.
  • Service providers need customers.
  • Young people need opportunities.
  • The sector needs skills, finance and strong partnerships.

TracTrac connects the pieces.

Core service network

TracTrac connects the four roles that move machinery from the farmer who needs it to the field where the work happens.

Each one depends on the others. The network is what turns scattered demand into work that actually gets done.

Equipment Owners

Keep machinery available and working.

Farmers

Need mechanization services and request the service.

Booking Agents

Bring nearby farmer demand together.

Mechanization Service Providers

Take the job and deliver it on the ground.

The Enabling environment

The wider system that lets the network work at scale.

Cooperatives

Organise local mechanization businesses.

Finance & Investors

Put capital behind machinery.

Government & Regulators

Shape the operating environment.

Development Partners

Support effective models to grow.

An operator working farmland with a TracTrac tractor and disc plough

Farmers

Get the machinery your farm needs.

Find mechanization services around you without having to buy and maintain expensive equipment yourself.

Access Farm Machinery
Close up of a disc plough turning soil behind a TracTrac tractor

Equipment Owners

Put your machinery to work.

Enlist your equipment, complete verification and connect your machines to farmer demand.

Enlist Your Equipment

Booking Agents

Get farmers around you connected.

Bring farmer demand together, connect communities to available services and earn while supporting the people around you.

Become a Booking Agent

Mechanization Service Providers

Build a business around the work farmers need done.

Develop your skills, reach more farmers and grow a business providing mechanization services.

Explore MSP Opportunities
A young operator ploughing farmland with a TracTrac tractor and disc plough

More ways to get the work done

The job changes. So does the equipment.

A farmer may need one machine for land preparation and a completely different tool later in the season.

TracTrac is being built around the work farmers need to get done, not around one type of machine.

Disc plough turning soil during land preparation

Land preparation

Ploughing, harrowing and ridging with tractor mounted implements.

Rows of new TracTrac ISSAM manual seed planters ready for distribution

Planting

Seeding and planting with matched implements.

A solar powered knapsack sprayer with its panel set up in a field

Spraying

Crop protection with smaller powered equipment.

A 25 litre backpack fertiliser applicator branded TracTrac ISSAM

Irrigation and fertiliser application

Keeping the crop supplied through the season.

A petrol powered thresher demonstrated in front of a farmer group

Harvest and post harvest

Harvesting, threshing and soil testing services.

A yard of new orange TracTrac ISSAM tractor trailers

Haulage and transport

Moving inputs to the farm and produce to market.

The people behind mechanization

Mechanization needs skilled people too.

A machine is only useful when people can operate it, maintain it, organise demand and build a reliable service around it.

TracTrac invests in practical training and opportunities for young people, women and mechanization service providers so more communities have the people needed to keep machinery working.

Explore Our Programs
A woman operating a TracTrac tractor while other trainees look on

Featured programs

ISSAM

Building local businesses around mechanization.

Improving Smallholder Farmers' Access to Small Scale Agricultural Mechanization Services Leveraging Technology (ISSAM)

Through ISSAM, TracTrac and Mastercard Foundation are supporting young people to build businesses that bring agricultural machinery closer to farming communities.

Youth led cooperatives receive machinery alongside technical training and business support, enabling them to provide mechanization services while building sustainable livelihoods.

MachinerySkillsYouth led cooperativesMechanization businessesFarmers served
Learn About ISSAM
ISSAM participants working with tractors and implements in the field
ISSAM trainees on a tractor during a practical session
A young operator in ISSAM coveralls working farmland with a tryctor
Rows of new ISSAM machinery lined up before handover to youth led cooperatives

Blog

From the field and the wider mechanization sector

Research, program updates and perspectives published by our team as the work develops.

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October 30, 2026

TracTrac Opens Applications for Memberships to Mid and Large Sized Mechanization Cooperatives

TracTrac MSL is inviting mechanization service providers (MSPs), equipment owners, farmers, entrepreneurs, cooperatives and associations to apply to join mid- to large-sized agricultural mechanization cooperatives. Members get support to register their cooperative, train operators and managers and more.

Read story
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October 29, 2026

How a Mechanization Cooperative Works: A Plain Guide for Nigerian Farming Groups

A mechanization cooperative is a group organized to provide agricultural mechanization services and create value for its members. Members may contribute machinery, technical skills, customer relationships or management capacity. A cooperative is more than a collection of people with a common interest, it needs structures for decisions, responsibilities and enterprise management.

Read story
humans of tractrac

October 15, 2026

Inside the TracTrac Mechanisation Investment Roadshow: What's at Stake for Nigerian Agriculture

For years, the conversation around agricultural mechanisation in Nigeria has centered on this question: how do we get more tractors into the hands of farmers? But the more we have worked within the mechanisation ecosystem, the clearer it has become that the challenge is bigger than tractors.

Read story

Our partners

Mechanising Africa requires bold collaborations.

FAQ

Got questions?

Find answers to common questions about TracTrac Plus and how it connects farmers to mechanization services.

TracTrac Plus is a digital platform that connects farmers to mechanization service providers and equipment owners. It also provides tools for farm mapping, booking coordination, and tracking mechanization activities.

Farmers can submit requests for tractor services or other farm equipment through the platform. Their requests connect them with relevant mechanization service providers. Details such as the farm location, size, type of operation, and preferred service date allow providers to assess the request and provide booking information or a quotation. Service availability must be confirmed.

TracTrac Plus supports access to tractor services and other agricultural implements. The specific equipment and operations available depend on the service providers operating in your area.

Yes. TracTrac Plus includes GPS-based farm mapping tools that capture and measure farmland. This information can support farm planning and the coordination of mechanization services.

TracTrac Plus serves different participants in the agricultural mechanization ecosystem, including farmers, cooperatives, mechanization service providers, and equipment owners. Each uses the platform to support their role in connecting demand for farm services with available equipment and service capacity.

A Mechanization Service Provider, or MSP, is an individual, cooperative, or business that provides agricultural mechanization services to farmers using tractors, implements, or other relevant equipment. MSPs connect farmers to the machinery and services they need for their farming operations.

TracTrac Plus focuses on connecting farmers and other users with mechanization services, equipment, and booking opportunities. TracTrac Agent supports the operational side of the ecosystem, with activities such as managing bookings, monitoring fleet operations, and coordinating assets and service delivery.

Service availability depends on the service providers and equipment operating in your area. Check the platform for available services or contact the TracTrac team to confirm whether your location can be served before making plans.

The cost depends on factors such as the type of operation, farm location, equipment required, and service provider. Submit a request to find out what services are available and obtain a quotation before confirming your booking.

If you own agricultural equipment or provide mechanization services, contact TracTrac through the official onboarding or contact channel to enquire about joining the platform. The team can confirm the current registration process and requirements.

Use the contact or support option on the TracTrac website to reach the team. Include your question, relevant details, and contact information so the team can understand how to assist you.

Still have a question?

Ask us something else and we’ll point you to the right information.

TracTrac staff and participants working together in the field

There is more work to do. Let’s get more machines working.

Whether you need machinery, own equipment, work with farmers or want to invest in agricultural mechanization, there is a place for you in the TracTrac network.

Access Farm Machinery